Archive for November, 2009
The New General Market
Current trends suggest expanding Latino influence will blur the lines and Hispanic and general markets will collide, with the resulting merger revealing a new, evolved American general market. Read more
Latinos may be ‘future’ of U.S. Catholic Church
ST. LOUIS, Missouri (CNN) — “I’ll take two chili, uh…” a hungry customer stammers at the front of a two-hour-long line. “Chile rellenos,” the money-handler trills back in perfect Spanish. This is not a trendy Tex-Mex restaurant; and it’s more than 1,000 miles from the Mexican border. Read more
Money Trickles North as Mexicans Help Relatives
During the best of the times, Miguel Salcedo’s son, an illegal immigrant in San Diego, would be sending home hundreds of dollars a month to support his struggling family in Mexico. But at times like these, with the American economy out of whack and his son out of work, Mr. Salcedo finds himself doing what [...]
Despite Recession, Startup Hispanic Endeavors Grow
NEW YORK (AdAge.com) — Despite the tough economy, new U.S. Hispanic ventures keep opening, and established agencies are raiding general-market shops to build up expertise in areas the Hispanic market still lacks, such as digital. Read more
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